I think you desperately need to refocus your website. When I go on, there's a million things that pop out at once. I first thought it was some type of forum, then I looked a little closer and saw that it was publicizing a game. However, most of the sides and top of the page are covered by things like your forums link, your social media, and whatnot. You need to have the game, front and center. When I first open your website, you should have something like the main video, or at least the images as the first thing I can see. A little slideshow of images, underneath the forums icon, is exactly what looks bad about your website.
Look at some of these as examples of what I mean by focus.
http://braidgame.com/http://fezgame.com/http://www.monacoismine.com/
Developer
