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[GeoffW]

So I'm aware that I should probably be doing more stuff in the real world to promote my game, The Trouble With Robots (www.digitalchestnut.com/trouble/).  I'm thinking about going to events, perhaps talking at them, showing off my game, handing out stuff ... or simply networking.  I'm not really sure what the best thing to do is, or when (my game comes out on the 23rd of August).  I also have a very limited budget for this kind of thing.

Another question is which events are most worthwhile for an indie PC developer.  I'm in the UK, so the most realistic possibilities coming up might be:

Edinburgh Interactive (09/08/12 - 11/08/12, Edinburgh) - very soon, quite a way to travel
EuroGamer Expo (27/09/12 - 30/09/12, London) - easy to get to
GameCity (20/10/12 - 27/10/12, Nottingham)

Please share your experiences!

[tametick]

Dude, you're near London/Cambridge which is Europe's PRIME hub for indie game devs. Checkout TigJam UK and the super friendship club, start attending all the meetups and jams in your area (that happen very frequently) and ask the plethora of experienced and helpful indies that are practically your NEIGHBORS for that advice instead of us

Seriously, you are probably in one of the most advantageous locales possible.

[GeoffW]

Dude, you're near London/Cambridge which is Europe's PRIME hub for indie game devs. Checkout TigJam UK and the super friendship club, start attending all the meetups and jams in your area (that happen very frequently) and ask the plethora of experienced and helpful indies that are practically your NEIGHBORS for that advice instead of us

I appreciate your advice, but are game jams really the best place to be to promote an existing game?  They look like loads of fun and I'd love to go (in fact I entered the 7DRL contest a few years ago and made 'A Quest Too Far'), but right now I only have so much time.

[tametick]

Promoting a game doesn't mean showing it to players. If we're talking an indie game here the best promotion you can do is show it to a lot of (more or less famous/networked) indie developers and get their support behind you.

The more contacts you have the more likely there to be this guy that knows a guy that writes for RPS and wants to do an interview with you cause your friend played your game with him and showed him how awesome it is.

So yes, meetups, jams, every place where you meet other devs & maybe journalists is good to attend.

[GeoffW]

Promoting a game doesn't mean showing it to players. If we're talking an indie game here the best promotion you can do is show it to a lot of (more or less famous/networked) indie developers and get their support behind you.

I hadn't really thought about it like that.  In any case I clearly aren't going to enough of these kinds of things.