Welcome, Guest. Please login or register.
Did you miss your activation email?

Login with username, password and session length

 
Advanced search

1310061 Posts in 58655 Topics- by 49779 Members - Latest Member: MrQoukka

August 24, 2017, 02:19:58 am

Need hosting? Check out Digital Ocean
(more details in this thread)
TIGSource ForumsDeveloperBusinessCan't build a community, need marketing help :(
Pages: 1 [2] 3
Print
Author Topic: Can't build a community, need marketing help :(  (Read 2539 times)
Grhyll
Level 1
*



View Profile WWW Email
« Reply #20 on: March 18, 2017, 05:19:59 am »

Well in my opinion there is a very noticeable improvement in your new trailer! The structure is far better. If I had to be picky, I'd say there are still a few places where it drags on that could be cut, and one subtitle (about the bosses) that is displayed too quickly, I couldn't read it entirely.
Logged

Programmer at The Game Bakers
3-50.net
Current project: oQo
AlexSkylark
Level 0
**



View Profile Email
« Reply #21 on: March 18, 2017, 10:26:53 pm »

OK. Did some MORE modifications to the trailer Smiley





How about now? Smiley
« Last Edit: March 19, 2017, 08:26:35 am by AlexSkylark » Logged

Grhyll
Level 1
*



View Profile WWW Email
« Reply #22 on: March 19, 2017, 01:31:26 am »

Nice! The progression is a lot better. There still are one or two moments where it drags on a bit (the weapon presentation could be shorter), but I think it's a lot more appealing now overall!
I'm not sure I need to say it, but don't get your hopes too high though, a quality trailer won't change your community building overnight, it's only one small step in the big process. Are you using analytics to track your players interactions with your marketing material? Can you for example know how many people launch the video, and how many watch it until the end?
(I'm a marketing noob myself, I know such tools exist but I still have to use one...)
Logged

Programmer at The Game Bakers
3-50.net
Current project: oQo
kavaari
Level 0
*


View Profile
« Reply #23 on: March 19, 2017, 01:40:42 am »

I would drop the studio logo from the intro, put that in the end. And maybe even show the game logo / name later. The first few seconds of the trailer is the most critical part and that's what defines if the user is going to stick to watch the video or just close it. Nobody is interested about your unheard studio name, for established studios such as Bethesda it could make sense to put the studio name first because they are well known developer / publisher.
Logged
coder_for_life22
Level 0
**


View Profile
« Reply #24 on: March 19, 2017, 06:53:18 am »

Definitely noticed good improvements in the new trailer! Good work man.

Makes me want to download and play the game now :-)
Logged
bateleur
Level 10
*****



View Profile
« Reply #25 on: March 22, 2017, 12:30:00 am »

Incidentally, the game's website (linked from OP) needs the embedded YouTube video updated.
Logged

AlexSkylark
Level 0
**



View Profile Email
« Reply #26 on: April 01, 2017, 06:59:25 pm »

SO, I relaunched my greenlight with the new trailer, and also managed to get a press release on GamesPress.

The results? Well... It's better than before. in 48 hours I got more visitors and YES votes on the greenlight than I had in 42 days of the old campaign.

However, I'm now sitting at 15% and a 51% YES/No ratio (which is better than the 8% path to the 100 and 38% YES of before, but still far far away), with no visitors coming in after the game was dropped from the "recent additions" page.

Nobody picked up the press release for writing, even tho I got it reviewed and it seemed like it was OK. You guys can check it out here http://www.gamasutra.com/view/pressreleases/294771/ABSTRACT_2D_SHOOTER_RADIANT_LUX_IS_LIVE_ON_STEAM_GREENLIGHTPLAYABLE_ALPHA_RELEASED.php

Anyhow, this is what it SEEMS that I'm lacking: media coverage. I'm literally not featured in ANY site, the only video I had made on it was from a single small youtuber with 500 subscribers (and the video had like 34 views). Any tips on that? Or maybe that isn't the problem after all?

It seems like it has seen a little progress! I still need loads of help tho... ugh.
Logged

gabdab
Level 0
*


View Profile Email
« Reply #27 on: April 03, 2017, 07:24:26 am »

Nice Game !
Find some partners and hit social networks with a clue .
Logged
voodoomaster
Level 0
***



View Profile WWW
« Reply #28 on: April 05, 2017, 03:10:01 am »

Nobody is reading the press release.
It's way too long.
And if you do, you still have no clue whats it like.
Logged

AlexSkylark
Level 0
**



View Profile Email
« Reply #29 on: April 05, 2017, 05:46:25 am »

*sigh* when I showed it around before publishing everyone told me it was OK... Sad
Logged

voodoomaster
Level 0
***



View Profile WWW
« Reply #30 on: April 05, 2017, 07:32:18 am »

*sigh* when I showed it around before publishing everyone told me it was OK... Sad
Hmmm... whom did you show it ? Friends ? People with gaming or PR experience ?
Logged

AlexSkylark
Level 0
**



View Profile Email
« Reply #31 on: April 05, 2017, 07:37:22 am »

Anyhow, what's the solution? do another? or is that ship sailed?
Logged

-Ross
Level 0
***


View Profile WWW
« Reply #32 on: April 10, 2017, 01:12:42 pm »

That's actually pretty cool that you doubled your votes in 48 hours just by tweaking the trailer.

If you're planning to release near the end of 2017 then you still have plenty of time to improve the game and build up your fanbase.
Logged

IndieWolverine
Level 0
**


View Profile WWW Email
« Reply #33 on: April 13, 2017, 12:29:14 pm »

I apologize if this comes off as dick-ish (it's definitely not intended to be that way), but if your product isn't good, then marketing (aka communication) is not your problem. If you want to charge players for a product, then it better be good. I didn't say "look" good because there are plenty of games that don't look amazing but are still very good (Undertale is an excellent example).

There are plenty of marketing tactics and ways to get the word out. However, getting the word out doesn't mean people will listen and do what you want. It all starts with a good product.

Regardless, I congratulate you on making a video game and I hope you continue to make more of them.
Logged
AlexSkylark
Level 0
**



View Profile Email
« Reply #34 on: April 13, 2017, 01:23:29 pm »

Did you say it hypothetically, or was that your polite way of saying you didn't like my game? lolz
Logged

Calibanul
Level 0
**


Work Work Work Work Work


View Profile WWW
« Reply #35 on: April 15, 2017, 12:52:55 pm »

Hello Alex,

I was in the same situation last year and I wrote a blog on Gamasutra about all my mistakes. http://www.gamasutra.com/blogs/SergiuCraitoiu/20160119/263694/Marketing_ideas_for_your_indie_game.php

After that we went on Greenlight and our campaign didn't do very well. But we finally manage to reach to a TV Show from our country, and people were very supportive and helped us with the Greenlight.

Maybe you can use some tips from that blog post.

Now about the trailer:

I really like the art and sound, don't know about the gameplay. For me, the problem is that I can't see any story/objective, what's the goal for the game? Moreover what's the difference between enemies?

Wish you luck
Logged

AlexSkylark
Level 0
**



View Profile Email
« Reply #36 on: May 25, 2017, 10:56:37 am »

I just wanted to let you all know that Radiant LUX has just been greenlit! :DDDDDDDDDDDDDDDDDDDDD

I can't say exactly how this happened, since I was still sitting on ~400 votes, but I had 61% approval, so that might have had something to do with it.

Anyhow, thank you all for your support. Without your tips I wouldn't have relaunched the campaign and probably would be still sitting on the limbo with 140 votes, hahah

Thanks a LOT, everybody <3

Logged

Grhyll
Level 1
*



View Profile WWW Email
« Reply #37 on: May 25, 2017, 10:44:34 pm »

Congrats \o/
Logged

Programmer at The Game Bakers
3-50.net
Current project: oQo
cathy121
Level 0
**


View Profile
« Reply #38 on: May 26, 2017, 06:04:55 am »

I am not that professional to give advice about the game. But as I realised you need some marketing tricks to bring more people into the game. What about self-marketing? Have you done it?
Logged
redredred
Level 0
**


Colorful worlds


View Profile
« Reply #39 on: June 04, 2017, 05:17:38 pm »

Hey man, I got curious and followed the thread. Congrats on getting Greenlit, but the battle isn't over yet. It's always a flowing battle of trying to draw people. But at least you have the "Greenlit" banner to wave around. Honestly, I've gone and seen many games get more and more attention when they finally get Greenlit. Good luck out there and keep us posted.
Logged
Pages: 1 [2] 3
Print
Jump to:  

Theme orange-lt created by panic