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TIGSource ForumsDeveloperBusinessZero Budget Indie Marketing Guide
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Author Topic: Zero Budget Indie Marketing Guide  (Read 1659 times)
m3xican
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« on: June 18, 2009, 01:29:47 AM »

I noticed this article in a tweet last night, and this morning it was in one of my Google Alerts.
I've not read it yet, but I guess it comes with some useful info:

Zero Budget Indie Marketing Guide
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Davide "m3xican" Coppola - Vindicta Games

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minasss
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« Reply #1 on: June 18, 2009, 05:52:58 AM »

very interesting and insipiring

the only thing I need now is a game to promote Smiley
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ஒழுக்கின்மை (Paul Eres)
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« Reply #2 on: June 18, 2009, 06:03:03 AM »

i found that it didn't say anything i didn't already know, and said a lot less than i know, so i didn't get too much value out of it. but it may be useful to people new to marketing or something, so i don't have anything against it
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DavidL
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« Reply #3 on: June 18, 2009, 06:44:30 AM »

Good read.

On the second page he's got a good point. "Don't get around – BE around" he says. I'm in the exact same position right now. I made a game and I'm trying to get the word out but I've never been involved in any online community so I'm basically a stranger for everyone.

So here's a few objectives I got to help me out.

- Become more active in online communities and submit the game for feedback in forums.
- Make a pretty website, mine is way to basic and doesn't look professional at all.
- Start a dev blog with RSS feed so people can follow me and stay up to date.
- Make a trailer on youtube and gametrailers(any other?) to increase my visibility.
- Make a banner ad and start an advertising campaign with the money(pennies) I get from advertising on my website.
- Participate in contest.
- Send emails to game journalist to review my game.
- Build a mailing list.

(Edit) I forgot:
- Submit the game to Silverlight showcase websites.
- Submit the game to online portals.


I'm probably missing a few more.

I got two big challenges. English isn't my primary language and I make many mistakes. Silverlight isn't as wide spread as flash and many game portal don't support it.
« Last Edit: June 18, 2009, 06:56:55 AM by DavidL » Logged

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