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December 07, 2021, 10:07:37 PM

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TIGSource ForumsDeveloperBusinessHow can people make money selling games with ads ?
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nicolasfromprovence
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« on: October 31, 2021, 04:04:47 AM »

Hi,

I have an independent game project, and I was looking at doing a little bit of paid marketing for my game, which will have a retail price in the $20 price range.

However, having experimented a little bit with a major provider, I came at rate per click of around $1 (sometimes half, sometimes double).

I wonder how one can make money with such rates, as the conversion rate for games is probably in the single digits (I would expect one out of 20 people who click on the link actually buy the game).

Does anyone has experience with online adds ? Is it completely off-limit to indie game developers ?
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wolfsden
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« Reply #1 on: November 22, 2021, 11:42:27 AM »

I'm wondering the same thing. I've been pondering if ads are worth it for indie devs.

We need a master thread for ads lol
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