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TIGSource ForumsDeveloperBusinessDoes anyone have any experience with Epic Store?
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Tudvari
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« on: January 28, 2024, 10:28:06 PM »

Hi guys!

It's hard to find enough data, and more importantly up to date data regarding the Epic Store. So it would mean a lot if you could share your experiences with me/us. Smiley

I am thinking about releasing on my game on Epic as well, while focusing my marketing on Steam due to their bigger audience, my limited marketing budget and the internet's limited marketing space.

However there are no suggestion algorithms on the Epic Store.

Does that mean that if I don't market the page, there isn't a small trickle of incoming wishlists like on Steam?
Or there is, just smaller, due to not having a suggestion system?

Let me rephrase that: If I don't bring any traffic to my Epic page, I'll be the last entry forever while browsing the store?

I'm asking this because porting the achievements, releasing, etc. shouldn't be a big problem. But it takes some time. So if there isn't a small trickle of wishlists flowing, it will generate zero profit while it costs me hours of work (and also $100)...

Thanks in advance for all the comments! Smiley
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ryansumo
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« Reply #1 on: March 26, 2024, 02:05:18 PM »

Hi, my experience with the Epic store back end is fairly limited, but I did take away one insight from my time with it working for a big publisher.

The main problem with Epic is that they have not built any kind of community or communications platform around it in the same way that Steam has, and Epic has made this the cornerstore of their store.

They promised a store that has no reviews, no forums, and no communications with players. And they delivered. The problem is then you have players that have no reason to go back to the store for updates to the game or anything like that.

So for example if you made a big update on Steam you could make a news post out of it which would be broadcast to players. Epic doesn't give you any of that.

Not really an answer but I hope it was helpful regardless.
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melos
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« Reply #2 on: April 06, 2024, 03:35:05 PM »

Epic is not great as a focus for a primary store as they have a sort of clunky interface and little user discovery stuff. We do make (a few) sales on there when discounting our games (Anodyne 2/Sephonie), so even if you don't do much promotion of the store page (which I don't know the effect of - we focus entirely on Steam)  - you may still sell a few copies here and there.
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Blind_dgo
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« Reply #3 on: September 09, 2024, 09:07:13 AM »

I've released a couple of games on the Epic Store and can confirm that without some marketing push, your game might stay pretty hidden. Epic doesn’t have the suggestion algorithms like Steam, so if you’re not driving traffic to your page, it’s likely to remain buried. I learned the hard way that relying on organic traffic alone isn’t enough there. Even a small marketing effort can help get you some visibility and wishlists.







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Schrompf
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« Reply #4 on: September 09, 2024, 10:51:35 AM »

Interesting infos, everyone. Thanks!

I have a game on Epic, but not intentionally. The publisher who ported my game to Switch also offered to cover GOG, Epic, Humble. So my info is only second-hand. They do PR on their own, but I only ever saw the various Steam annoucement streams. According to the numbers they report, Steam is thickest by far, GOG is ~20% of that, Epic is way below that. Humble is dead AFAIK.
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« Reply #5 on: November 14, 2024, 01:05:01 PM »

I haven't released a game on Epic yet but the demo we keep updated on there gets 2-3 downloads per day organically and has done so for a year.

It's truly painful to update your store page assets and push builds compared to Steam though. Every change must be staged and reviewed which can sometimes take 24 hours.
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